New look! Dries 3x faster (vs. BIC Gel-ocity original based on average dry times of blue, black and red. Individual dry times may vary by color). Smoothness. Retractable gel pen. Super smooth writing experience. Comfortable full grip barrel. BIC Performance Policy (US and Canada): If you are not satisfied with the performance of this product, please return it to BIC and we will gladly replace it at no cost to you. www.bicworld.com. BICFightForYourWrite.com. BICFightForYourWrite.ca. Made in Japan.