Total active prevention. Fights root cause (caused by bacteria) of: Cavities; plaque; gingivitis; bad breath; & stains (by removing surface stains). Helps remove surface stains to prevent stain buildup. 1. Charcoal infused spiral bristles + 2x more bristles (vs Colgate extra clean toothbrush). 2. Floss-tip (this toothbrush does not replace flossing dentists and hygienists recommend replacing your toothbrush every three months). 3. Rapid foaming action for deeper toothpaste delivery (vs an ordinary flat rim toothbrush). www.colgate.com. Learn more at www.colgate.com. Questions? 1-800-468-6502. www.colgate.com. Made in a true certified for zero waste facility (The True certification program assesses business performance in reducing waste. Learn more at true.gbci.org). Save water. Made in China.